Former Dos Equis Marketing Director checking in

Come on in and say hello. You'd be surprised at how many like-minded individuals are out there!
User avatar
Hergules
Alumni
Alumni
Posts: 35
Joined: September 8th, 2010, 9:41 pm
Location: Waynesboro, VA

Former Dos Equis Marketing Director checking in

Postby Hergules » June 22nd, 2013, 12:44 am

Hi All

Glad to see the Barracuda Fan site back up and so very active. Also, great to see the history of this very cool brand being documented. It was truly a unique event inside the bike industry, even at a time when there were lots of innovative things happening.

I was the Marketing guy at Dos Equis that first sponsored the Barracuda Race Team back in 93. I haven't spoken with Jon Wege, Dave Southwell or Dave Townsend in about 20 years, but hopefully I can add to the "Barracuda historical documentation" on this site by adding the sponsor's perspective from that era.

neo_pop_71
Moderator
Moderator
Posts: 1184
Joined: September 12th, 2010, 7:39 pm

Re: Former Dos Equis Marketing Director checking in

Postby neo_pop_71 » June 22nd, 2013, 2:57 am

Your contributions are certainly welcome... thanks for joining the gang!!! I guess you status as a Cudahead will be grandfather'd in as a special circumstance. Your pedigree proceeds you, thanks for taking a chance on a new little upstart bike company with a funny name back in the day!

User avatar
mixalive
Moderator
Moderator
Posts: 817
Joined: September 23rd, 2010, 12:03 pm
Location: Austin, TX

Re: Former Dos Equis Marketing Director checking in

Postby mixalive » June 22nd, 2013, 10:08 am

Yep. I love my Dos Equis.. Beer and Team bike.
Attachments
DosEquis31.jpg
DosEquis31.jpg (271.68 KiB) Viewed 4974 times
93 A2R blue/white 14" Craigslist Austin
94 A2R lavender/white 12" Austin barn find
94 A2M silver/white 14" Cenna's Cycles SA, original owner
94 Cuda Comp purple/white 14" won on Ebay
95 XX Team gold/white 14" Craigslist Memphis

User avatar
vpc66
V.I.P Member
V.I.P Member
Posts: 1092
Joined: September 2nd, 2011, 10:36 pm
Location: Florida

Re: Former Dos Equis Marketing Director checking in

Postby vpc66 » June 22nd, 2013, 10:34 am

Thank you very much for being here and sharing the history and your perspective of our very much loved bike, hope to see much from you !
Relax and have deep water thoughts.

F.C.C.R Ride hard,Ride Fast.....Go Insane

User avatar
Hergules
Alumni
Alumni
Posts: 35
Joined: September 8th, 2010, 9:41 pm
Location: Waynesboro, VA

Re: Former Dos Equis Marketing Director checking in

Postby Hergules » June 22nd, 2013, 6:02 pm

Thanks.
Sorry I haven't posted very much (OK at all) over the past few years, but I just found my bin of old Dos Equis-Barracuda materials. Probably a week's worth of scanning just on the printed materials alone, but that should add a lot to the historical content of the site from 1992 & 1993. Everything from the original sponsorship agreement, media plans, Dealer Marketing & Support Binders, color catalogs, team artwork, photos, etc...

I've reached out to Mark to figure out the best way to get stuff uploaded to the site without overwhelming the forum with posts. Not sure if my email made it to Mark so hopefully the admin/moderator(s) will contact me to figure out the easiest way to transfer some of the materials to the website

Hey, BTW what's a guy gotta do to get the "newbie" label upgraded on my ID?

User avatar
vpc66
V.I.P Member
V.I.P Member
Posts: 1092
Joined: September 2nd, 2011, 10:36 pm
Location: Florida

Re: Former Dos Equis Marketing Director checking in

Postby vpc66 » June 22nd, 2013, 10:47 pm

GREAT...can not wait to see what goodies you have to share with the gang and for your wish...will have to wait for one of the big guys to show up. Thanks again for making a show again and showing love for such a nice vintage ride.
Relax and have deep water thoughts.

F.C.C.R Ride hard,Ride Fast.....Go Insane

User avatar
Hergules
Alumni
Alumni
Posts: 35
Joined: September 8th, 2010, 9:41 pm
Location: Waynesboro, VA

Re: Former Dos Equis Marketing Director checking in

Postby Hergules » June 23rd, 2013, 11:55 pm

Thanks,
I'll start scanning stuff this week. I have two x 3" binders full of historical material including early design sketches, photos, press releases, newsletters, etc... Would be great to get the important stuff archived on the website.

Here's a few photos from the 1993 Press Kit (notice while the bikes had arrived, all of the new XX Team Jerseys still weren't there for the photo shoot:
XX.Cuda.Team.1993.png
XX.Cuda.Team.1993.png (144.73 KiB) Viewed 4950 times

Oravetz.png
Oravetz.png (264.19 KiB) Viewed 4950 times

Muhich.png
Muhich.png (250.52 KiB) Viewed 4950 times

Jacques.png
Jacques.png (236.23 KiB) Viewed 4950 times

Sakadinsky.png
Sakadinsky.png (200.71 KiB) Viewed 4950 times

User avatar
Mark
Founder
Founder
Posts: 451
Joined: September 8th, 2010, 4:17 pm
Location: Toronto, ON
Contact:

Re: Former Dos Equis Marketing Director checking in

Postby Mark » June 24th, 2013, 8:30 am

Love these images! Can't wait to see more!

Emailed you Herg; let me know if you got it!


Return to “Introduce Yourself”

Who is online

Users browsing this forum: No registered users and 1 guest